Name
Collaboration Leads to Innovation – The Story of the Ralph Lauren Heated Olympic Jacket
Date & Time
Tuesday, June 5, 2018, 11:10 AM - 12:00 PM
Mike Wagner Michael Burrows
Description
Ralph Lauren’s limited-edition opening ceremony parka included a streamlined heating component, designed with the intent to keep Team USA’s athletes warm in PyeongChang’s cold temperatures. In this presentation, we will look at the processes developed exclusively for Ralph Lauren, including the heating system made from electronic printed conductive inks, printed in the shape of an American flag in carbon and silver ink and bonded to the interior of the jacket.
Location Name
Grand Ballroom 1, 2, & 5
Full Address
The Westin Chicago Northwest
400 Park Boulevard
Itasca, IL 60143
United States
Session Type
General Session