Name
Increase Sales Success Probability Through Political Mapping
Date & Time
Monday, May 6, 2019, 2:30 PM - 3:00 PM
Jeff Morgenthaler
Description
Gaining success in accessing large deals and opportunities requires careful planning and research, and a firm knowledge of the people with whom negotiations will occur. This presentation presents key strategies on how to bond with the most influential person in the buyer's organization, how to spend less time selling to those with no influence or authority, and how to spend more time selling to those who can promote the decision or make it.
Session Type
General Session